PARTNERSHIP BETWEEN COSTA AND THE PIES DESCALZOS FOUNDATION
About the Pies Descalzos Foundation
The Pies Descalzos (Barefoot) foundation was set up in 1997 in Colombia by Shakira with the objective of promoting an educational programme for children trough schools and projects in various countries around the world
The strong partnership between Costa and Shakira, who has been the face of the brand in the “Felicita’ al quadrato” happiness campaign since 2015, now sees Costa play an active role in the foundations’ humanitarian programme.
Go to foundation website
Building happiness for Columbian children.
The Building Happiness project aims to help children and their families in Cartagena by offering them access to an education.
The Brick of Happiness symbol represents the first brick laid in a new school Costa and Shakira’s foundation are building, and it will undertake a very special trip around Costa ships, passing from hand to hand among crew members and passengers, before arriving in Colombia.
The project, echoing the quality state education model that Shakira’s Pies Descalzos Foundation introduced 20 years ago, aims to reach out to more than 1300 children, offering them an education and also nutritional support and health care, as well as delivering special training to families and surrounding communities.